About Us Our urban and streetwear fashion place is no Old Navy, Banana Republic or a Walmart clothing store, God forbid. We've quickly become the Iowa's and Midwest's biggest online retailers. And it's all thanks to our founder's Janine and her store's team great tastes thanks to their remarkable, spot-on choices of brands that they decided to feature in the store! As to our style range, it varies. While we tend to choose the most daring and hip designs, among the clothes, apparel, shoes, and bags that we sell, sometimes we settle for classic style as well. Well, because classic is always in trend! So, while thousands of our clients are already able to get a piece of a trendy streetwear added to their wardrobe, we're dedicated to expanding our fan base across the US and potentially overseas!